SocialButterfly.

Continuing my weekly “Blogger Neighborhood Series” and in honor of the great Mr. Rogers, who called us to “Get to know our neighbor,” Beth Dunn over at Small Dots shares her wit, personality and journey as the third neighbor in our series. Dunn was nominated by previously featured blog neighbor, Beth Kanter.

Blog Name: Small Dots

Blog Topic: Social media and other useful technology tools for nonprofits and the people who love them

About the Author: I am the Director of Communications and Technology for the Arts Foundation of Cape Cod. After graduating from Mount Holyoke College, I pursued graduate studies in geology at Syracuse University. When I was 28, I bought a nightclub, euphemistically known as a “live-musicvenue,” in upstate New York and operated that for several years before returning to Cape Cod in 2002. I then worked for several years as a freelance editor for Random House Publishing, Sterling Publishing, and several scientific academic journals, and served as the Director of Communications for the Harwich Junior Theater before joining the Arts Foundation of Cape Cod in 2006.

I’ve been in communications since 1997, nonprofit communications since 2004, and I’ve been blogging since about 2003. I started blogging on a personal blog, and quickly branched out into writing weekly columns for several humor blogs (all of which are now sadly defunct). I’m a darn good public speaker, an enthusiastic baseball fan (but not for the team you would expect), and an ex-professional chef. I am also an expert sock-knitter. Yes, expert.

What’s one lesson you’ve learned from blogging? Be yourself. You can be no other.

If you could lived on any street, which street would you live on and why? Perry Lane. It’s the dirt road on which my great-grandfather’ s house still sits — an 1840 farmhouse on Cape Cod, only a few miles from where I live now. My grandfather had to sell it a few years ago, and none of us had the scratch to buy it from him at the time. I’d love to buy it back from the (very nice) folks who bought it, and then settle there. I mean, those ghosts are MY ghosts.

Who would be your dream real-life neighbor? Annie LaMott. She’s one of my favorite writers; she writes great fiction AND great non-fiction on the subject of writing, and I think we would make terrific neighbors. We have a lot in common, including a certain level of neuroticism, and a peculiar sense of humor.

Why do you blog? I’m a compulsive blogger, and I have been since I first started in 2003. I love to write, and I love how blogging keeps my writing skills sharp. I love the community of people that I have met through writing a blog and reading blogs. Blogging makes me global.

What’s your favorite blog post and why? The one where I compared CEOs (those who are averse to social media) to the Tiv tribe in Africa: Lost in Translation - Social Media and Hamlet. I was remembering that old Intro to Anthropology essay that we all had to read, about the young anthropologist who believes that Hamlet is universal and transcends cultural differences, and she faces hysterical obstacles in her quest to translate it to the indigenous population she is working with in Africa. I like it because it’s typical of the way I think, drawing strange metaphors and parallels from seemingly unrelated disciplines. It’s what we liberal arts college graduates are best at, I think.

Look out next week to see who else has been nominated in the neighborhood!

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This continuous weekly series highlights different blogs and their respective bloggers in the blogosphere neighborhood. Following the great Mr. Rogers, who tells us to ‘Get to know your neighbor,’ this series introduces us to our blogger neighbors, making for a more unified, collaborative voice for the social sector. Like to nominate someone or be featured yourself? Contact me @ socialbutterfly4change@gmail.com.

Continuing my weekly “Blogger Neighborhood Series” and in honor of the great Mr. Rogers, who called us to “Get to know our neighbor,” Beth Kanter over at Beth’s Blog is the second neighbor featured in this series.

Blog Name: Beth’s Blog

Blog Topics: How nonprofits can use social media

About the Author:

Beth Kanter is a trainer, blogger, and consultant to nonprofits and individuals in effective use of social media. Her expertise is how to use new web tools (blogging, tagging, wikis, photo sharing, video blogging, screencasting, social networking sites, and virtual worlds, etc) to support nonprofits. She has worked on projects that include: training, curriculum development, research and evaluation. She is an experienced coach to “digital immigrants” in the personal mastery of these tools. She is a professional blogger and writes about the use of social media tools in the nonprofit sector for social change. (Borrowed from Kanter’s blog. For more information, click here.)

Learning and Reflection Street - it would be a street where you can take time to learn and reflect any what you curious about

Someone who understood reciprocity and wasn’t intrusive

Why do you blog?
I started blogging because I am a trainer and writer and wanted a place to write, so I could remember or figure out how to use technology tools. My blog is my journal - I’ve always kept a journal - but the difference is that everyone reads it.

When I’m trying to learn something new.

I don’t think I’d want to customized license plate ….

A colleague asked for advice. I wanted to get other people to participate, but it was sensitive so I created a simulation - a funny one.

See the link below to see how Beth combined creativty and humor to ask a very important question about how to react to potential online criticism towards your non-profit, company or organization. —> http://beth.typepad.com/beths_blog/2008/02/transparency-so.html

That’s hard. But I’ve been enjoying Twitter of late. (You can follow Beth on Twitter @kanter)

Now, here’s a question for YOU: How has Beth Kanter’s work influenced you or your community?

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This continuous weekly series highlights different blogs and their respective bloggers in the blogosphere neighborhood. Following the great Mr. Rogers, who tells us to ‘Get to know your neighbor,’ this series introduces us to our blogger neighbors, making for a more unified, collaborative voice for the social sector. Like to nominate someone or be featured yourself? Contact me @ socialbutterfly4change@gmail.com.

Steve Field, over at The D-Ring, a blog about the military combined with social media, posted a great comical entry about his frustrations in receiving press releases as a blogger on behalf of various groups’ blogger outreach strategies.

Some tips Mr. Field mentions and are pretty practical:

1. Make the address personal.

The heading ‘To whom it may concern’ may be a bit un-inviting to the blogger whose name is obviously apparent on the homepage or in the about section.

2. Following the first tip, have you read the blog?

Show you have an interest or at least have a general idea about what the blog is about and its purpose.

3. Don’t assume bloggers know about what you are talking about.

If pitching a new product, service, campaign, idea, your latest invention….describe it.

4. Don’t be a link begger.

Offer something in content or service that is useful to the blogger or the blogging community.

5. Don’t contact a vegetarian blog about the latest McDonald’s big juicy burger.

Be targeted and relevant. Just like in traditional pitching, many of the same rules can apply.

Let’s see if we can extend the list (thxs Beth Kanter for the extending the list idea)!

What tips do you have regarding how people/groups contact bloggers? either what to-do or what not-to-do….

Continuing in my blogger outreach series, this post will focus on law that addresses privacy in regard to bloggers and blog content.

Privacy: Currently, privacy is not included in the bill of rights, but as technology increases, it’s developing into quite the controversy. To protect yourself as a blogger and the subjects included in your posts, it is important to understand the law surrounding online privacy issues and the increasing issues involving privacy

There are 2 ways to approach privacy:

1. Your privacy as a Blogger AND
2. the privacy of the people involved in your blog’s content

To protect your privacy as a blogger, there are some different approaches with strengths and benefits. These include:

Blog Completely Anonymously

• Create a Psuedo-name
• Do not give away identifiers in the blog’s content
• For COMPLETE anonymous blogging, try Invisiblog, Tor and Anonymizer. These are applications that help you create an anonymous blog where the creators and hosts of the blog won’t even have access to your information, can hide your IP address, and allows for anonymous editing of your blog.
• Limit Your Audience
• To avoid being found in search engines or in Google, install a ‘Robots Text File Generator’ into your blog’s architecture.
• Set-up an alternative email address.
• Update from a public computer.

Pros/Cons: Privacy protected. But, if you desire more traffic, hits or views, this could limit you. And, you don’t get credit for your hard work and time into up-keeping your blog.

Blog Anonymously, but control who knows who you are

• Create an alias…but with talking with friends, family, co-workers, or online contacts, feel free to share that it is your blog. But, you don’t have to put your name on the blog. This allows you to control who can identify the blog as yours, and allows you to control to some degree who knows you have a blog.
• This is the option this blog SocialButterfly has chosen for a variety of reasons. Eventually, I will more than likely reveal my true identify, but in the meantime, I am collecting feedback on what employers, friends, colleagues think of someone wearing a ‘blogger’ hat.

Pros/Cons: Allows you to get feedback on what others think of your blog and protects your privacy to some degree meaning that random unique visitors can’t identify you without first contacting you and YOU deciding to disclose your identity to them based on your interactions with them.

Blog Openly, but control the type of information visible

• Put a picture of yourself on the home page, along with a concise bio about your background and why you are blogging.
• Consider the blog as a way to extend your ‘personal brand.’ So, your communications about yourself need to help build and add credibility to your blog.
• Allows creator to develop long-term personal connections and relationships with readers.

Pros/Cons: This allows you take full advantage of social media at its best. As a small business owner, it allows to you communicate with possible consumers and to extend your business’ message and purpose and connects consumers to you on a more personal level. Cons include that you are personally identifiable on the web. Anyone can find your blog, know its yours, and may judge you on your blog before meeting you or making a personal connection with you. This could also affect potential employers or current employers.

Blog Completely Openly

• This is an open, anything goes approach to blogging.

Pros/Cons: Your belief in free speech is rightly communicated and your views are open, honest and shared. However, you may have to provide evidence and reasons why you say what you say. Basically, be prepared to back yourself up. Cons could include potential employers shying away from you, or wanting to fire you because of your blog.

Some more points to remember as a blogger are found here including laws on political speech, unionizing, whistleblowing, blogging when you work for the government, and legal off-duty activities. Blogging about work activities when you work for the government is actually protected under the First Amendment according to the Electronic Frontier Foundation.

Lessons from Privacy for people involved in the blog’s content:

• If you plan on posting images, videos, or audio of subjects you interview or interact with, gain their consent before posting this material - especially if the material contains minors.
• Get parental consent if the content relates to minors, and blur the minors face or voice if possible since laws pertaining to minors are much more strict.
• If you shoot film or take photographs, to be safe, make sure it is done on public property unless you have the participants consent. This will avoid trespassing and invasion of privacy issues.

As blogging increases, it is important to note that many people have different feelings about anonymous-related blogging and the laws continue to change as the technology matures. And as a disclaimer, I reiterate, I am not a lawyer.

For more information on electronic privacy issues, see EPIC, the electronic privacy information center.

**If you are an expert in this area, please contact me as I’d be curious on your thoughts and feedback on this post. Thanks! **

Continuing in my blogger outreach series, this post will focus on law that addresses issues bloggers need to know, understand and be conscience about when deciding how to go about starting a blog, conduct blogger outreach or a blog marketing plan.  

As the democratization of journalism increases, many bloggers can be considered journalists. One issue with the current Shield Law being debated in the Senate is that some would like there to be a definition on who/what is a journalist. Indeed, bloggers are recognized by the Supreme Court as having the same protections as media individuals and organizations since they engage in similar activities. (Since the Shield Law is currently developing, it is important to note that Shield Laws do not necessarily always protect bloggers). As of now, no such definition exists and the implications of such a definition, could be, well…interesting….and perhaps, dangerous.

But enough about that, as I admit, I’m no politician and I haven’t been following the case the whole three years it’s been going on. My point –> it is important for a blogger to understand some of the issues the law addresses .

As a disclaimer, I am not a lawyer, but these are concepts that must be considered in the broader media industry. There are many, but this post will focus on defamation and negligence, while part b will cover copyright and privacy.

1. Defamation

A person or organization can file suit for ‘defamation of character.’ For content to be considered defamation, a private plaintiff must prove:

• falsity (this includes insinuation or implication)
• about or concerning the plaintiff filing the suit
• exposes the person to hatred, contempt, aversion or introduces an evil or bad opinion about the plaintiff

In addition, the law is written differently when the plaintiff is a public official or a public figure. A public official or figure must prove: actual malice. A public official is defined as someone who has been elected, appointed, presented to a position. A public figure is someone who is either known to the public already or someone who were drawn into the issue. Actual malice means that the false statement was published “with knowledge that it was false or with reckless disregard of whether it was false or not.” To determine actual malice, courts will look at the process and extent of pursuing the truth.

Other way defamation occurs comes from misidentification.

Defamation Lessons:

• Be conscience of legal terminology. (i.e. accused vs. alleged)
• Take extra measures when any content involves a minor or a private citizen.
• Double-check names or contact the person to fact check names mentioned in posts.
• Before publishing an address, phone number or email, be sure it is the correct contact information for the individual/organization.
• Be wary of depended on internet sources and search engines. This includes wikipedia. =)
• If you do realize a mistake, correct it, and write a retraction. A retraction acknowledges the mistake and re-iterates its correction.
• If you are faced with this issue, truth can act as a defense.
• Satire, parody and hyperbole are not considered defamation.
• Opinion is not considered defamation. But, whether you and the plaintiff agree that the statement in question can be classified as ‘opinion’ is another story.
• Corporations are not public figures. They are judged like private figures.
• There is such a concept as defamation insurance, even for bloggers.
• Each state has a different statute of limitations for how long someone can sue after a posting has been made.
• See here for more extensive details about issues of defamation and libel as it applies to bloggers.

2. Negligence

Negligence means that the author acted recklessly beyond that of a reasonably, responsible person would have. Private figures - friends, coworkers, people at the bus station - only have to prove negligence to win their case; whereas, public officials and public figures must prove actual malice.

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If you are filed a law suit for what you blogged, the Electronic Frontier Foundation advises you to seek an attorney who is knowledgeable about Anti-SLAPP laws. SLAPP stands for Strategic Lawsuit Against Public Participation, and the Anti-SLAPP laws are enforced to help people who get sued for making legitimate, protected speech about public issues.

The Electronic Frontier Foundation offers a link to the The First Amendment Project, which has a helpful FAQ on Anti-SLAPP laws. Please note, that Anti-SLAPP laws currently don’t exist in every state and tend to vary.

Stay tuned for my continuing series on Blogger Outreach, issues to address when developing blogging outreach plans.

Next week: Law Issues Part B, Copyright and Privacy

Helpful Source: 12 Laws Every Blogger Should Know provided by Aviva Directory