World Social Marketing Conference Recap 2: Picture This The Bulletin: Updates in the Social Marketing Field

5 Comments Add your own

  • 1. julian  |  October 17, 2008 at 5:09 am

    I can’t wait for their book to come out. I’m really intrigued to what they have to say on the matter.

  • 2. Soul Economy  |  October 17, 2008 at 10:56 am

    The definition provided by The World Bank captures what I believe poverty is:

    “Poverty is hunger. Poverty is lack of shelter. Poverty is being sick and not being able to see a doctor. Poverty is not having access to school and not knowing how to read. Poverty is not having a job, is fear for the future, living one day at a time. Poverty is losing a child to illness brought about by unclean water. Poverty is powerlessness, lack of representation and freedom.”

  • 3. Dan Bassill  |  October 27, 2008 at 8:52 pm

    I use maps to show where poverty and poor schools are concentrated in Chicago, as part of an effort to help volunteer-based tutor/mentor programs grow in all of these areas. I think maps could be used to build a distribution of resources to places all over the world.

    However, the maps are just part of the solution. We need thousand of people who use their communications ability to draw attention to these maps on a daily basis, the way advertisers and evangelists draw daily attention to their stores.

    I write more about this and apply this thinking on my blog. I hope you’ll take a look.

  • 4. roulette strategy man  |  November 3, 2008 at 3:39 am

    To deal with global warming, the government needs to immediately plant more trees, and stop cutting them down. This alone helps with food supply. It is a major problem they need to deal with. The importance of trees has been understated by “scientists” that truly don’t understand the relevance of trees. Don’t criticize the importance of the concept until you know all the facts. On top of deforestation, we are polluting the environment. Another contributing factor is modern day energy systems rely on explosion rather than implosion, and this generates heat. Every systems need to be more efficient and work on implosion, so they stay cool. The non-profit energy research organization at is active in these areas which will help reverse effects of global warming. I suggest everyone also read “Living Energies” by Callum Coats which explains the work of Victor Schauberger and the importance of trees to our planet. Don’t rely on information from the authorities as their advisors don’t fully understand the life cycle of the planet. We need to push the authorities to develop forest management and sustainability plans, and this will solve at least part of the problem.

  • 5. Carrie Tucker  |  November 9, 2008 at 9:18 pm

    I think that where we put our focus if very powerful. Mother Theresa wouldn’t be a part of anything anti war, but she was ready to participate in anything promoting PEACE. That is why I chose to talk about the abundance that is already available to provide solutions today.

    Many blessings.


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