The Original SocialButterfly :: Alexandra Rampy

Why We Should Meet

Are you in government and want to wade into the social media arena? Considering launching a blog and need some 411s answered? Confused by the different terms social marketing versus social media marketing? Love the non-profit and/or tech community? Want to learn more about social marketing? Interested in the social marketing field and wondering where to start? Live in Washington D.C. and want to gab over lunch? Are you a fellow blogger and love making new friends? Good news, so do I. Let me introduce myself.

Inspiring others fuels me in every aspect of my life.

I strive to use every moment for growth and learning. Growing up, I traveled as a competitive gymnast for 10 years. Combine traveling with the twelve times our family moved, I celebrate change…especially social change for a better life for all. Thus, I have found my niche in the career of social marketing.

“Some may call me idealistic, but I believe when a person is cultivated with the belief that they can achieve anything, that anything is possible…it is infectious. This site I hope inspires others to continue learning and to continue growing, so that they may fly. And with them, others may join into the exciting field of social marketing.”

About the Author

My background is in journalism, as that is my undergraduate degree. I use to always want to write for a bi-lingual paper. So, I did. I wrote for a bi-lingual, bi-monthly (Spanish and English) paper and covered the growing Latino community. Seeing the community strive and work to advance a better quality of life and the huge barriers before them, I realized I did not want to report on the issues and remain objective, but want to play an integral role, influencing change for the better. So, I switched to advertising and discovered the under practiced, under developed, niche industry of social marketing and immediately knew I found my calling.

Now, I have years of experience on both sides of the fence, client and agency, grassroots, local, state and national initiatives…and continue to grow. Though I may be young in years, my passion, knowledge and experience are quite matured and continue to take flight. Currently, I work at a social marketing firm outside of Washington D.C., where I combine my specialties in social marketing with social media marketing for government agencies, non-profits and foundations.

Feel free to contact me at

Upcoming Presenting Events

Ongoing, Workshops for Government Clients about Social Media, Washington D.C.
October 13, 2008, BlogHer Reach Out Tour, Washington D.C.
September 29-30, 2008, World Social Marketing Conference, Brighton, England
September 6, 2008, American Independent Writer’s Workshop, Fairfax, Virginia
April 4, 2008, Be the Next Wave Take Action Summit, Washington D.C.


Amy Sample Ward’s Reflections on SocialButterfly and Blog Action Day
AdAge Power 150 List
ReadWriteWeb Government 2.0 Guest Columnist
Meet a SocialButterfly Who is Passionate About Non-Profit Causes
, BlogHer Interview by Beth Kanter
Syndicated Blogger at
Marketing 4 Good Interview, Jonny’s Par-tay by Jonny Goldstein and Scott Stead
Featured blog on Alltop’s Top Social Media Blogs
Featured blog on Alltop’s Top Nonprofit Blogs
Included in the Friday Traffic Reports’ list of Top 142 Social Media Marketing Blog


University of Missouri, M.A. ’08 Strategic Communications, Social Marketing
University of Missouri, B.J. ’07 Strategic Communications, Business
Tecnologico de Monterrey, Mexico, Guadalajara Campus, Cross-Cultural Journalism ’05


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7 Comments Add your own

  • 1. Des Walsh  |  March 7, 2008 at 2:06 am

    I’m just putting together a social media blogroll. I like to put a person’s name to a blog if I can. Is there is a reason you don’t have your name here, or should I just know? 🙂

  • 2. charlie  |  March 11, 2008 at 9:47 pm


    around here we love reading social butterfly. thought you might like to take a look something of ours, too.

    we just launched in beta a new social site called

    it’s a whole new way for people and groups to unite around anything they believe and support, and use the power of commerce to benefit it.

    you can support up to 10 separate non profits in any % you want — like being your own bill gates.

    for free and in one place, you can also message members, post pictures and share videos, organize and promote events, publish newsletters, accept donations, start stores, and feature items and ebay auctions.

    and everyday, through what you buy and sell, you directly benefit your goodcircle and what you believe.

    love to know what you think..thanks!



  • 3. Padre  |  March 19, 2008 at 2:06 am

    After 43 years on this planet never surprised by the great insight and maturity you bring to your choosen endeavor. I’m inspired to affect my circle of social influence with your writing.

  • 4. Jeremy  |  April 18, 2008 at 11:53 am

    Thanks for leaving a message on my blog. Who are you?!

  • 5. Linda Margaret  |  May 7, 2008 at 9:59 am

    I am so glad someone is doing this! Social entrepreneurship is so essential to creating effective measurable change. I’ve set up projects through my company to monitor and measure social media regarding International Criminal Court, UN, and NGO projects in developing or conflict areas. People are so interested in these subjects, and so willing to get involved. Groups can leverage these disconnected online communities to effect real change.

  • 6. Tabitha  |  August 14, 2008 at 3:57 pm

    Love what you are doing here! Keep up the great work! I am wondering do you still write for others? I have several people in a coaching program who have amazing ideas for products and/or e-books but without the time or desire to write themselves. If you are avail I would love to promote you to our group since you obviously have the same vision for changing the world!

    Anyway we can promote or assist you on would be my pleasure!


  • […] The Government’s A-Twitter: A Comprehensive List of Government Twitter Feeds – from Alexandra Rampy, aka socialbutterfly […]


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